VIDEO PREMIERE: Tyra Jutai Releases ‘Frida’ Video

From Toronto, Canada, singer, songwriter, producer and all-round creative Tyra Jutai is making some of the most compelling alternative pop music right now as is evident on her brand new conceptual EP You Weren’t A Muse, which is inspired by Golden Age Hollywood actress, singer and sex symbol Mae West and her classic 1933 movie I’m No Angel. Taken from the 6-track EP offering, Jutai is excited to present the cinematic music video for early favorite ‘FRIDA’.

The video really brings the lyrics to life. Talking about how an ex lover has a new girl, Frida, you see her with him early on with him at the movies. Then swiftly changing to Tyra with her holding a gun and her saying that “Frida, tried to take my boyfriend.” The more you watch and listen to the video, who is the one in the right comes into question. Should you be rooting for the artist, or for Frida. It causes a villain like atmosphere for Tyra, and is done amazing. Her voice throughout the video is amazing, and the director Piper Ellis did a great job visually putting this together.

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Speaking about the inspiration behind the ‘Frida’ single, Tyra Jutai says, “The song ‘Frida’ was inspired by a beautiful woman who tried to hook up with my boyfriend while I wasn’t around. I really fixated on the psychology of understanding going after someone else’s lover. When I say ‘were you tortured by the same things that I was, running around looking for love to steal’, what I mean is that both Frida and I were lacking love and trying to find it where we could. In my case, I was lacking respect in my relationship, and in hers, I guess it could be lacking attention or affection”.

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Check out more from Tyra on her social media, and her full music video below!

Tyra Jutai: Facebook | Instagram | TwitterSpecial thanks to Lara Martin and We Plug Good Music

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